Stale store creatives under-convert—teams then argue across ownership lines.
Acquisition & retention
App Growth Support
Spend rises but you can't tell creative vs activation issues—you lack a shared metric language.
Landing pages, campaign screens and analytics for installs and retention.
Store-ready mindset
We plan permissions, privacy and review risks early.
Iterable architecture
Modular flows make version updates and campaigns easier.
Ops continuity
Post-launch support for crashes, upgrades and chat hooks.
Typical growth gaps
These usually show up before a project starts—or right after a rushed launch.
Campaign pages don't continue inside the app—it often surfaces only after production impact.
Messy event names break channel vs product reports—iteration and local integration slow down.
Installs tracked; retention ignored—users feel it as inconsistent data or UX.
A measurable product-side base
Unify event dictionary and channel params; complete post-install paths; align store claims with in-app value. Shipping is the start. We help with store asset structure, campaign pages and event tracking so channels are measurable—complementing media buyers.
Shipping is the start. We help with store asset structure, campaign pages and event tracking so channels are measurable—complementing media buyers.
- Scope written before coding
- Milestones you can accept
- Handover notes included
Highlights
What this engagement typically covers.
Store asset structure
Included in scope after we confirm stack, constraints and acceptance checks.
Campaign/invite pages
Included in scope after we confirm stack, constraints and acceptance checks.
Key event tracking
Included in scope after we confirm stack, constraints and acceptance checks.
Channel parameter rules
Included in scope after we confirm stack, constraints and acceptance checks.
What you get
- Event/param spec
- Campaign or landing page
- Store asset checklist
- Reporting definitions
- One optimization pass
How we work
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01
Goals & channels, with written stage outputs.
-
02
Tracking & page plan, with written stage outputs.
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03
Implement & integrate, with written stage outputs.
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04
Observation tips, with written stage outputs.
Ready to lock scope?
Share channels and activation funnel—we'll name high-leverage fixes.